CIM Coursebook: Strategic Marketing Decisions
Elsevier/Butterworth-Heinemann's 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course
* Written especially for the Strategic Marketing Decisions module by the CIM senior examiner and a leading expert in the field
* The only coursebook fully endorsed by CIM
* Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam
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Book Description
This book teaches Business Analysts to model business processes in JBoss jBPM and generate workflow application code from their models without Java coding expertise. It is a full toolkit for anyone wanting to implement Business Process Management correctly, covering tasks common to all BPM implementations, although it is focused on popular, free, open-source jBPM, with its flexible, scalable process engine, pluggable modular architecture, and easy programming model (jPDL) blending the best of Java and declarative techniques. The practical approach with step-by-step instructions uses a realistic case study to explore and explain BPM, model creation, and implementation. It covers: efficient, standards-friendly mapping of business processes; using the jBPM toolset to work with business process maps, analyze process execution data, and for ongoing process improvement; setting up business rules: task assignments, escalation points; process variables; automating activities and decisions.
220 pages
Publisher: Packt Publishing (July 27, 2007)
Language: English
ISBN-10: 184719236X
ISBN-13: 978-1847192363
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Build Your Plan-Build Your Business
The plan-as-you-go premise is simple-plan for your business' sake,
not for planning's sake. Leading business plan expert Tim Berry
invites you to block all thoughts of overwhelming, traditional,
formal, cookie-cutter business plans and embrace an easier, more
practical, modern business plan-the plan that evolves with your
business and allows you to start building your business now!
"In The Plan-As-You-Go Business Plan you have no formal processes
to learn, no special methodologies to master. Just practical advice
that will inspire you to get going and make your business a
success. Tim Berry shows us how our businesses can be all we dream
of them becoming."
-
Anita Campbell, Editor, Small Business Trends,
www.smallbiztrends.com
"Only the father of business planning could forge classic planning
fundamentals and 21st century realities into a new planning alloy.
Tim Berry is that person and this book delivers that alloy upon
which you can build your business."
-Jim Blasingame, host of The Small Business Advocate Show, author
and small business expert
"Planning- the small business equivalent of dental work? Maybe, but
not if your plan is a tool-a flexible, modular, guiding light of a
tool. Tim Berry's The Plan-As-You-Go Business Plan is that kind of
business power tool. Let it guide your vision and then just
remember to floss!"
-John Jantsch, author of Duct Tape Marketing
"The Plan-As-You-Go Business Plan is exactly what my clients need.
It is adaptable, comprehensive, understandable and educational.
And I can think of no better guide than Tim Berry to help us create
successful 21st century businesses."
-Pamela Slim, Escape from Cubicle Nation
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by Abdul Samad Kazi (Editor)
400 pages / 7 MB
Publisher: Idea Group Publishing (March 22, 2005)
Language: English
Knowledge Management in the Construction Industry: A Socio-Technical Perspective presents a portfolio of concepts, methods, models, and tools supported by real life case studies from various corners of the globe providing insights into the management of knowledge in the construction industry. Untangling the hype from the reality, practical means of implementing knowledge management in the construction industry through various mechanisms and tools are demonstrated. For the practitioner, it provides practical insights and experiences from real life cases, for the researcher and academic, it provides current and state-of-the-art undertakings in this emerging area for the construction industry.
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by Michael Phillips
ISBN-10 / ASIN: 1413301843
ISBN-13 / EAN: 9781413301847
Publisher: NOLO
Number Of Pages: 240
Publication Date: 2005-05-31
"The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: · encourage customers to spread the good word about your business · attract new customers and gain their trust · turn dissatisfied customers into loyal supporters · list your products or services widely and inexpensively · plan marketing events that will keep customers involved · encourage the media to comment positively on your business List of Forms Physical Appearance That Develops Trust Evaluating Your Pricing Policy Employee Questionnaire Questionnaire for Suppliers How Open Is Your Business? What My Business Does The Domains in Which Your Business Operates Do People Know What You Do? Do You "Tell Them Yourself"? How Customers Can Evaluate Your Business Referrals Customer Referrals Phone Accessibility Checklist Mail Accessibility Checklist Walk-In Accessibility Checklist Listing Questionnaire Customer Recourse Policies and Practices Your Marketing List Designing Direct Marketing Events Designing Parallel Marketing Events Marketing Event Worksheet"
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150 Best Jobs Through Military Training
Thursday, March 19, 2009 | Labels: Business, Ebooks, Leisure
Laurence Shatkin, "150 Best Jobs Through Military Training"
2007 | ISBN: 1593574622 | Pages: 416 | PDF | 2.9 MB
150 Best Jobs Through Military Training, a new addition to JIST's Best Jobs series, provides a wealth of information that helps readers discover how 75 military occupations connect to 150 promising jobs in the civilian work world. This helpful resource features 45 "best civilian jobs" lists organized by pay, growth, openings, part-time work, self-employment, gender, interest, and personality type to show readers which jobs offer the most opportunities. Bonus lists reveal the top 20 occupations held by veterans and the top 20 fields in which veterans work.
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Resumes And Cover Letters For Managers
Wednesday, March 18, 2009 | Labels: Business, Ebooks, LinguisticsDestined to become the bible for managers who want to make sure their resumes and cover letters open the maximum number of doors while helping them maximize in the salary negotiation process. From office manager to CEO, managers trying to relocate to or from these and other industries and fields will find helpful examples: Banking, Agriculture, School Systems, Human Resources, Restaurants, Manufacturing, Hospitality Industry, Automotive, Retail, Telecommunications, Police Force, Dentistry, Social Work, Academic Affairs, Non-Profit Organizations, Childcare, Sales, Sports, Municipalities, Rest Homes, Medicine and Healthcare, Business Operations, Landscaping, Customer Service, MIS, Quality Control, Teaching, the Arts, and More! This book is part of the Anne McKinney Career Series by PREP Publishing.
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US News and World Report 2009
Tuesday, March 3, 2009 | Labels: Business, Economics, Magazines, SciencesBusiness Etiquette For Dummies
Info:
Make no mistake, etiquette is as important in business as it is in everyday life — it’s also a lot more complicated. From email and phone communications to personal interviews to adapting to corporate and international cultural differences, Business Etiquette For Dummies, 2nd Edition, keeps you on your best behavior in any business situation.
This friendly, authoritative guide shows you how to develop good etiquette on the job and navigate today’s diverse and complex business environment with great success. You’ll get savvy tips for dressing the part, making polite conversation, minding your manners at meetings and meals, behaving at off-site events, handling ethical dilemmas, and conducting international business. You’ll find out how to behave gracefully during tense negotiations, improve your communication skills, and overcome all sorts of work-related challenges. Discover how to:
* Make a great first impression
* Meet and greet with ease
* Be a good company representative
* Practice proper online etiquette
* Adapt to the changing rules of etiquette
* Deal with difficult personalities without losing your cool
* Become a well-mannered traveler
* Develop good relationships with your peers, staff, and superiors
* Give compliments and offer criticism
* Respect physical, racial, ethnic, and gender differences at work
* Learn the difference between “casual Friday” and sloppy Saturday
* Develop cubicle courtesy
* Avoid conversational faux pas
Business etiquette is as important to your success as doing your job well. Read Business Etiquette For Dummies, 2nd Edition, and make no mistake.
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Bond Investing For Dummies
Bonds and bond funds are among the safest and most reliable investments you can make to ensure an ample and dependable retirement income — if you do it right! Bond Investing For Dummies helps you do just that, with clear explanations of everything you need to know to build a diversified bond portfolio that will be there when you need it no matter what happens in the stock market.
This plain-English guide explains the pros and cons of investing in bonds, how they differ from stocks, and the best (and worst) ways to select and purchase bonds for your needs. You'll get up to speed on all the different types of bonds and discover how to know when it's time to sell and how to get the best prices when you do. Find out what you need to know about:
* Buying and selling bonds and bond funds
* Measuring bond risks and returns
* Taxes on bond interest and tax-free bonds
* Customizing and optimizing your bond portfolio
* Common bond-investing mistakes and how to avoid them
* "Risk-free" U.S. Treasury bonds
* Tax-free municipal bonds
* High yield corporate bonds
* The pros and cons agency bonds
* Convertible bonds, derivatives, and other exotic offerings
Packed with sound advice and dependable formulas for ensuring that your bond investments fulfill your retirement goals, Bond Investing For Dummies is the resource you need to put the gold in your golden years.
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The book describes color management for the print production with a focus on implementing standards for separation, soft proof, contract proof, data delivery and printing.
The basics and strategies are targeted at setting up vendor-independent color management workflows which can easily be realized with leading applications from e.g. Adobe, AGFA, GMG, Heidelberg, Kodak and X-Rite.
The author explains with a unique graphical concept how different standards such as ISO 12647, SWOP, GRACoL, G7, ICC profile format and PDF/X fit together.
He describes the main points for setting up color management and quality control from the print buyer over photography, agency and pre-press to the printer. The book has a strong focus on communication between print buyer, photographer, agency, pre-press and printers. Based on the best practice in communication it explains the important steps for quality control for digital data, contract proofs and prints.
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This comprehensive guide can help you administer Red Hat Enterprise Linux 5 effectively in any production environment, no matter how complex or challenging.
Long-time Red Hat insider Tammy Fox brings together today’s best practices for the entire system lifecycle, from planning and deployment through maintenance and troubleshooting. Fox shows how to maximize your efficiency and effectiveness by automating day-to-day maintenance through scripting, deploying security updates via Red Hat Network, implementing central identity management services, and providing shared data with NFS and Samba.
Red Hat Enterprise Linux 5 Administration Unleashed contains extensive coverage of network and web services, from the Apache HTTP server and Sendmail email services to remote login with OpenSSH. Fox also describes Red Hat’s most valuable tools for monitoring and optimization and presents thorough coverage of security–including a detailed introduction to Security-Enhanced Linux (SELinux).
* Streamline deployment with Kickstart
* Find, install, update, remove, and verify software
* Detect, analyze, and manage hardware
* Manage storage with LVM, RAID, ACLs, and quotas
* Use Red Hat Enterprise Linux 5 on 64-bit and multi-core systems
* Administer users and groups more efficiently and securely
* Ensure trustworthy backup and rapid recovery
* Script and schedule tasks to run automatically
* Provide unified identity management services
* Configure Apache, BIND, Samba, and Sendmail
* Monitor and tune the kernel and individual applications
* Protect against intruders with SELinux and ExecShield
* Set up firewalls with iptables
* Enable the Linux Auditing System
* Use virtualization to run multiple operating systems concurrently
Tammy Fox served as technical leader of Red Hat’s documentation group, where she wrote and revised The Red Hat Enterprise Linux System Administration Guide. She was founding editor of Red Hat Magazine, now an online publication reaching more than 800,000 system administrators and others interested in Linux and open source. She wrote Red Hat’s LogViewer tool and has written and contributed to several Red Hat configuration tools. Fox is also the founding leader of the Fedora Docs Project.
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Review
“The One Minute Entrepreneur will help you understand that while success might be easier said than done, focusing on a few essentials will dramatically increase your probability of success—and help you have fun doing it.”
—Michael E. Gerber, entrepreneur and author of The E-Myth, The E-Myth Revisited: Why Most Small Businesses Fail and What to Do About It, and Awakening the Entrepreneur Within
Advance Praise for The One Minute Entrepreneur
“Don Hutson and Ken Blanchard have done a beautiful job teaching the essence of entrepreneurship.”
-Zig Ziglar, author and motivational teacher
“Filled with gems of wisdom. Read it if you’re serious about reinventing your life.”
—Mark Sanborn, president, Sanborn and Associates, and author of The Fred Factor and You Don’t Need a Title to Be a Leader
“There is much said about stewardship in life and business…however, the greatest stewardship is of influence. The One Minute Entrepreneur will teach you the importance of influence and inspire you to choose mentors wisely.”
—Jim Amos, chairman emeritus, UPS
“We each have a lot more to learn and a lot more to teach. The One Minute Entrepreneur will help you do both.”
—R. Brad Martin, chairman of the board, Saks Incorporated
Product Description
Mega-bestselling author Ken Blanchard and celebrated business leaders Don Hutson and Ethan Willis present an inspiring story that reveals the secrets to becoming a successful entrepreneur.
In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic The One Minute Manager), Don Hutson, CEO of U.S. Learning, and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man’s challenges in creating his own business. Through a powerful and engaging narrative, we confront many of the typical problems all entrepreneurs face in starting up their business, from finding new sources of revenue to securing the commitment of their people and the loyalty of their customers. More important, we learn the secrets to becoming a successful entrepreneur, including how to build a firm foundation, how to ensure a steady cash flow, and how to create legendary service. In addition, the book offers invaluable advice, delivered through One Minute Insights, from such entrepreneurs and thinkers as Sheldon Bowles, Peter Drucker, Michael Gerber, and Charlie “Tremendous” Jones.
Today, in the midst of the largest entrepreneurial surge in U.S. history, four out of five small businesses continue to fail. THE ONE MINUTE ENTREPRENEUR offers businesspeople and would-be entrepreneurs a treasure trove of wisdom on how to think, act, and succeed in creating and sustaining a business, no matter what their industry.
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Product Details
* Audio CD
* Publisher: Random House Audio; Unabridged edition (April 29, 2008)
* Language: English
* ISBN-10: 0739329057
* ISBN-13: 978-0739329054
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Entrepreneurship [Three Volumes]: The Engine of Growth
Wednesday, January 21, 2009 | Labels: Business, EbooksReview
This three-volume set brings together 32 essays exploring the topic of entrepreneurship. The first volume explores entrepreneurship as a form of human action, examining the influence of various factors on entrepreneurial behavior, including cognition, risk, social capital, institutions, immigration and ethnicity, and gender. The second volume switches focus to issues of the entrepreneurial process and includes chapters on idea generation, venture teams, investment processes and outcomes, venture capital financing, small-firm growth strategies, entering global markets, and the entrepreneurial exit. The final volume considers contexts that can be connected to the concept of place, addressing such topics as franchising, ethnicity and entrepreneurship, entrepreneurship in transition economies, regional influences, and national legal and policy regimes.Reference & Research Book News
Product Description
Entrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and directly linked to economic development around the world. This multi-volume set of original essays showcases emerging theory and practice in entrepreneurship to illuminate its many facets. From technology commercialization to new venture spinoffs, entrepreneurial personality characteristics to government policies in support of small business, these volumes cover the full spectrum of issues relating to entrepreneurship, including business models, entrepreneurial "mindset," market research, capitalization, intellectual property, risk and uncertainty, and organizational culture. Volume 1, "People," focuses on the intersection between individuals and entrepreneurship, with an emphasis on the cognitive, economic, social, and institutional factors that influence people's behavior with respect to entrepreneurship. Volume 2, "Process," explores such topics as idea generation, market entry, financing, team building, and growth strategies, following the lifecycle of a new venture. Volume 3, "Place," considers the context in which entrepreneurship is practiced, including corporate venturing, family enterprise, franchising, and public policies designed to promote entrepreneurship and economic development. Featuring contributions from leading scholars and practitioners, and with a global perspective throughout, this unique set illuminates the dynamic role that entrepreneurship plays in promoting knowledge and economic opportunity, exploring new models, trends, and practices in entrepreneurship that will be of interest to a wide array of academics, professionals, and newcomers to the field.
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Product Details
* Hardcover: 832 pages
* Publisher: Praeger Publishers (November 30, 2006)
* Language: English
* ISBN-10: 0275989860
* ISBN-13: 978-0275989866
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Turbo Tax Premier 2008
Saturday, January 17, 2009 | Labels: Accounting and Finance, Business, Softwares
Everything you need to do your taxes with ease.
* Helps You Get the Most from Your Investments
* Imports Your Investment Info ? Saves time by automatically importing your investment info directly from your financial institution.
* Helps You Accurately Report Investment Sales ? Walks you through reporting sales of stocks, bonds and mutual funds.
* Automatically calculates capital gains/losses and keeps track of those that carry over to future tax returns.
* Determines Your Cost Basis ? Finds your accurate purchase price for stock sales, in three easy steps.
* Helps with Employee Stock Plans ? Guides you through reporting sales and automatically determines your correct basis for selling shares purchased at different times or different prices.
* Speeds Up Multiple Investment Entry ? Short-cut interview lets you quickly enter multiple investments and provides extra help and guidance if you need it.
* 401(k) Maximizer ? Shows you how to increase your 401(k) contribution without decreasing your take-home pay.
* Helps You Find Every Rental Deduction ? Finds over 20 deductions for landlords, from travel to advertising to repairs to insurance.
* Shows Your Best Rental Depreciation Method ? Simplifies reporting rental property depreciation and shows which depreciation method will get you the biggest tax deduction.
* Simplifies Reporting Multiple Properties ? Short-cut interview speeds you through entering multiple rental properties and provides extra help and guidance if you need it.
* Maximizes Refinancing Deductions ? Guides you through deducting points, appraisal fees, recording costs, and more so you don?t miss a single chance to save.
* Handles Supplemental Partnership Expenses ? Guides you through deducting your out-of-pocket partnership expenses.
* Helps with New Rental Properties ? Shows you step by step how to set up new rental properties
DOwnload:Part 1 | Part 2 |
Book Description
How to market music successfully on the internet, gain presence, exposure and money!
Product Description
Interested in promoting, selling and distributing music online, got the website but not sure what to do next? is Web Marketing for the Music Business designed to help develop the essential internet presence they want and need.
Looking at how the web has developed, providing instructions on how to set up a web site as well as how to use the Internet to promote the artist and the web site. The book includes information on maximizing web sites to increase traffic, online grassroots marketing tactics that will advance an artists career and social networking sites such as MySpace. There is also a dedicated website with online resources for web support to give the information needed to confidently market music online.
* Provides instruction on promoting both music and the artist in the internet, showing how to develop maximum online exposure
* Offers guidance in web site development, to save money by getting the right site up and running first time
* Understand how the Internet is used by experts in the music business, benefit from their experience to make the internet work for you.
Product Details
* Paperback: 304 pages
* Publisher: Focal Press; 1st edition (August 4, 2008)
* Language: English
* ISBN-10: 0240810449
* ISBN-13: 978-0240810447
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Product Description
'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective.
With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including:
* The global business tourism market
* The design of business tourism facilities
* The role of the destination in business travel and tourism
* The social, economic, and environmental impacts of business tourism
* The ethical dimension of business tourism
* The marketing of business tourism products
* The impact of new technologies on the business tourism market
* How to organise successful conferences, exhibitions, and incentive travel packages
Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK.
'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.
the first text to offer a comprehensive overview of the growing but neglected area of business tourism
an international perspective of business tourism
a wide range of up-to-date case studies and exercises - helping students to broaden and deepen their understanding of business tourism
Book Info
Provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. Offers a comprehensive overview of the growing but neglected area of business tourism.
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Product Details
* Paperback: 384 pages
* Publisher: Butterworth-Heinemann; 1st edition (September 15, 2001)
* Language: English
* ISBN-10: 0750643927
* ISBN-13: 978-0750643924
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Money is the number one problem area for couples because money isn't simply about dollars and cents. If you scratch the surface of almost any money issue, you'll find a relationship issue complicating if not actually driving the problem. That's why You Paid How Much For That? not only sound reveals principles of money management but also provides you with practical tools to uncover and understand the deeper, often hidden meanings of money and conquer the problems it raises in your relationship.
You Paid How Much For That? can help you to
* Learn how a Saver and Spender can live together-happily!
* Gain a healthy respect for what money can-and can't-do for you.
* Understand how your upbringing, culture, and gender influence how you and your partner approach relationships and money differently.
* Find out how to solve problems together in ways that promote teamwork.
* Discover practical ways to get what you both want most.
* Capture a vision for a prosperous and loving future together.
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PDF | October 2008 | 60 pages | 24 MB | RS+ES
Currency Trader is brought to you by the publishers of Active Trader and Options Trader Magazines, the premier sources of trading concepts, market analysis and the news for stock, futures, and options traders.
Currency Trader is a monthly full-feature digital magazine covering trading strategies, systems, analysis and news and for FX and currency futures traders.
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TIME Magazine October 6, 2008 Vol. 172 No. 14 (U.S. Edition)
PDF + MP3 | English | 5.3 + 1.3 + 12.6 MB
• COVER: The Financial Crisis: Who Can Lead Us Out Of This Mess? - How to pick a President amid financial chaos
• SCIENCE: Unfrozen Tundra - A melting Greenland is the front line in the fight to save the earth, but it's just one of the places green heroes are doing amazing things
• SOCIETY: A Spa That Slithers - Forget mud from the Dead Sea. Israel's latest tranquillity treatment has snakes on the brain
• TECHNOLOGY: MySpace Launches a Free-Music Revolution - MySpace has a cool new way to expand your song library. But downloads will still cost you
• Maligned Online? How to Retaliate Against Web Attacks - How to win the online reputation game
Download: Magazine | Audio
Get more knowledge related to all types of book.written by author Warren Farrell.
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